Who Is BBC Radio 4 target audience?
adults aged 35 and over
BBC Four’s target audience is adults aged 35 and over. Its remit is to ‘reflect a range of UK and international arts, music and culture. ‘
How many listeners does BBC Radio 4 have?
BBC Radio 4 and BBC Radio 1 ranked second and third with about 11.1 million listeners and 8.9 million listeners per week, respectively.
What types of programming does Radio 4 offer audiences?
Radio 4 is a mixed speech service, offering in depth news and current affairs. It also offers a wide range of other speech output including drama, readings, comedy, factual and magazine programmes.
What is the target audience of BBC Radio 2?
35
The remit of Radio 2 is to be a distinctive mixed music and speech service, targeted at a broad audience, appealing to all age groups over 35.
Who is radio 5 target audience?
The median age of a 5 live listener is 47 and the station attracts a fairly even spread of younger and older listeners.
What is BBC Radio 4 remit?
The remit of Radio 4 is to be a mixed speech service, offering in-depth news and current affairs and a wide range of other speech output including drama, readings, comedy, factual and magazine programmes.
How do radio stations know how many listeners?
To see roughly how many people are listening to the number one station in an entire week, multiply the “one second” number by 10. For example, for Casper WY the number one station has 635 people listening in one second, so it has 6,350 people listening in one week.
Which UK radio show has the most listeners?
Of specific programmes, the early morning Today on BBC Radio 4 has around 7 million listeners per week….Top stations in the United Kingdom.
| Station | Format | Listeners in millions |
|---|---|---|
| BBC Radio 2 | Adult contemporary/AOR | 14.889 |
How does radio target audience?
A radio station’s target audience can be identified by the music it plays; a station like Gold, for example, focuses on playing classic pop songs for an older audience. Another feature of house style is the language presenters use on air.
How do I catch up on BBC radio?
BBC World Service is always available to listen to online, via iPlayer Radio on your computer and mobile phone – simply visit www.bbcworldservice.com on your phone’s internet browser. Please use the iPlayer Radio help pages to find out more or if you are having any problems listening.
What is the target audience for BBC Radio 3?
Lively and varied, it was aimed at the 6–12 age group, though much older children and adults also listened.
How old is the average listener of BBC Radio 4?
The average age of the Radio 4 listener is 56 years old and skews towards an older audience. Our target audience of 35-54 ABC1 (commonly termed ‘replenishers’) makes up 24% of the audience. The station also continues to have an upmarket bias – 75% of those tuning in fall into the ABC1 demographic. Slide 2.
What kind of audience does Radio 4 have?
It need not be straightjacketed by commercial pressures, which is largely what makes UK commercial radio so dull at the moment. Traditionally the perception among people who don’t listen to Radio 4 is that it has a conservative, ageing, middle-class audience.
Who is the target audience for BBC Radio?
Our target audience of 35-54 ABC1 (commonly termed ‘replenishers’) makes up 24% of the audience. The station also continues to have an upmarket bias – 75% of those tuning in fall into the ABC1 demographic.
What’s the market share of BBC Radio 4?
According to the latest official figures (which I’ve rounded slightly) BBC Radio 4 has a weekly reach of almost 9.5 million and has an 11% market share. Women (49%). I don’t think Radio 4 needs to have a ‘demographic’ or target audience, does it?