What are the social and legal aspects of marketing?
What is social ,ethical and legal aspect of marketing?
- (i)Social Aspect of Marketing: Social aspect of marketing is referred as the welfare of the overall society with the marketing.
- (ii)Ethical Aspect of Marketing: Ethical aspect of marketing is keeping in view the ethical values of the consumer and the society.
What are legal aspects of business?
Business Law Definition: Business Law is a law specialisation which is also referred to as Mercantile Law. Business Law deals with the laws on the basis of which every deal between people and commercial firms are governed. The Law of Contract constitutes the most important branch of Mercantile or Commercial Law.
What are the legal aspects of e commerce?
What are the Legal Issues that May Possibly Arise for the E-Commerce Players in India?
- E-Contracts. Both the Indian Contract Act and the IT Act must be read in conjunction to understand the legal validity of e-contracts.
- Data Protection.
- Intellectual Property Rights.
- Competition.
- Other things to look out for.
What are the ethical aspects of advertising?
Recently, the Vetican issued an article which says ads should follow three moral principles – Truthfulness, Social Responsibility and Upholding Human Dignity. Generally, big companies never lie as they have to prove their points to various ad regulating bodies. Truth is always said but not completely.
What are legal aspects?
Legal Aspects of Business examines the role of the law on all aspects of business ownership and management. Throughout the course, students focus on legal ethics, court procedures, torts, contracts, consumer law, property law, employment law, environmental law, and international law.
What legal aspects mean?
What are the core legal issues in eCommerce?
1. E-contracts: Electronic contracts are governed by the basic principles provided in the Indian Contract Act, 1872 (“ICA”), which mandates that a valid contract should have been entered with a free consent and for a lawful consideration between two adults.
What are illegal marketing tactics?
What Is Marketing Fraud? Marketing fraud is an illegal practice that makes false or misleading promotional claims for financial gain. That includes exaggerating the qualities of a product or service in advertising, selling imitations as the genuine article, and/or hiding side effects or potential harms.