How do they get radio listening figures?
RAJAR measures for each station on the survey how many people listen to the station in an average week and how long they spend listening. The listening data is collected by quarter hour.
What are radio 2 listening figures?
Here’s the reaction from the main broadcasters and the latest figures for Q3… Based on the new methodology, BBC Radio 2 is still No. 1 with a weekly reach of 14.6m listeners and 7.22m tuning in for The Zoe Ball Breakfast Show. BBC Radio 1 has 8.25m listeners and the Radio 1 Breakfast Show has 4.28m listeners.
Can you track radio listeners?
Radio listenership is tracked through what is called an AQH figure or Average Quarter-Hour figure. The best place to get listenership, or AQH, figures is from an independent source such as Arbitron.
How do radio stations know number of listeners?
There are radio ratings services, like Arbritron, and Nielsen. The company polls a certain number of radio listeners in a certain region. Then by statistical analysis, the ratings firm, extrapolate the results of the survey, and determine how many people in the region are listening to each individual radio station.
Who has the most listeners on radio?
Sirius XM Radio has a base of 34.3 million subscribers as of 2020. American Top 40 attracts over 20 million listeners per week….Popular radio shows in the United States.
| Program | Michael Berry |
|---|---|
| Format | Conservative talk |
| Network | iHeartMedia |
| Weekly listeners (in millions) | 5 |
What age group is Radio 2 aimed at?
35
The remit of Radio 2 is to be a distinctive mixed music and speech service, targeted at a broad audience, appealing to all age groups over 35.
How popular is Zoe Ball?
The figures, published by Radio Joint Audience Research (Rajar), unveiled Zoe’s show attracted an audience of 7.2 million listeners – down from her last available ratings of 8.1 million, recorded in the first quarter of 2020. Despite the plunge, it is still more popular than other breakfast radio programmes.
How do radio stations make profit?
Terrestrial radio stations do not charge their listeners for the product they create and distribute. Instead, they make a profit from the ads they sell, the special events they hold, the syndication of their most popular shows and in some cases the special services they can provide to other radio stations.