How much has MAC AIDS Fund raised?
To date, the sale of VIVA GLAM products has raised over $500 million and funded more than 1,800 organizations around the globe. VIVA GLAM funds support healthy futures and equal rights for women, girls, and the LGBTQIA+ communities while maintaining its decades-long support for those living with HIV/AIDS.
How much is given to the MAC AIDS Fund from the sale of the Viva Glam product line?
ABOUT THE MAC AIDS FUND To date, MAF has raised $202 million (U.S.) exclusively through the sale of MAC’s VIVA GLAM Lipstick and Lipglass donating 100 percent of the sale price to fight HIV/AIDS.
What is the MAC Viva Glam campaign?
It donates funds to communities and organizations that offer services to people with HIV/AIDS and help to prevent the disease through educational programs. The fund is financed entirely by the sale of MAC Cosmetics’ VIVA Glam products….Mac AIDS Fund.
| Founded | 1994 |
|---|---|
| Website | www.macaidsfund.org |
When did Viva Glam start?
1994
When Viva Glam first launched in 1994, MAC used RuPaul as a spokesmodel before drag was mainstream. It disrupted beauty norms in a playful and engaging way. No one started this as a marketing campaign. They did it because they wanted to help those who truly needed it.
Is Mac still Canadian?
The company announced in September 2015 that the Mac’s brand would be retired. It began rolling out its Circle K brand across most of Canada in 2017 — with the exception of Quebec, where it is keeping its Couche-Tard banner with the familiar owl logo.
What happened to Becker’s milk?
The original Becker Milk Company was founded in 1957 in Toronto, Ontario….Becker’s.
| Becker store in Ontario | |
|---|---|
| Founder | Frank Bazos (1901-1994) |
| Fate | Assets sold to Mac’s Convenience Stores in 1996 Name and products retired in 1999 & 2006 respectively |
| Successors | Name revived in November 2013 |
| Headquarters | Toronto, Ontario , Canada |
Who owns Mac’s convenience?
Alimentation Couche-Tard
Mac’s Convenience Stores/Parent organizations
Owned and operated by Alimentation Couche-Tard since 1999, Mac’s was phased out in favour of Couche-Tard’s more widely used Circle K brand in 2018.
Did Selena use MAC?
And, while Selena did use MAC foundation to suit her naturally golden undertones, Stapleton opted to use NC 30 Pro Longwear Concealer on star Christian Serratos to avoid unnecessary retouching during long filming days in the Baja California sun.
How did the MAC AIDS Fund get its money?
In 1985 they had co-founded MAC Cosmetics, initially a manufacturer of make-up for models and professional make-up artists. The fund’s income came primarily from the sales of its VIVA Glam product line and the sales of greeting cards designed by children with AIDS.
Who is the spokesperson for the MAC AIDS Fund?
The 2014 VIVA Glam spokesperson was Rihanna, who raised 50 million for the MAC AIDS Fund. Miley Cyrus became the 2015 VIVA Glam spokesperson, going on to outsell Nicki Minaj’s previous best of $350M by over $50M. Miley’s 2015 campaign raised $400m. The very first Viva Glam ambassador was drag queen RuPaul.
How does MAC Cosmetics support the AIDS Fund?
The M∙A∙C AIDS Fund is supported exclusively by the sales of the MAC Cosmetics VIVA Glam line which features lipsticks and lip glosses. MAC cosmetics donates 100 % of the earnings to the fund which helps kids living with HIV around the globe .
What was the purpose of the AIDS Fund?
M∙A∙C AIDS Fund ( M·A·F) is a public charity established in 1994 to support people living with HIV/AIDS worldwide. It donates funds to communities and organizations that offer services to people with HIV/AIDS and help to prevent the disease through educational programs.