What is local SEO in marketing?
Local SEO is a search engine optimization (SEO) strategy that helps your business be more visible in local search results on Google. Any business that has a physical location or serves a geographic area can benefit from local SEO.
How do I find the best local SEO company?
Get multiple consultations so that you can get a clear idea about which company is giving you the best bang for your buck.
- Ask for Case Studies From a Local SEO Company.
- Ask Local SEO Companies About Experience With Schema.org.
- Ask If the Company Specializes in Local SEO.
- Ask About the Company’s Overall Local SEO Strategy.
What is the meaning of local search?
Local search is the use of specialized Internet search engines that allow users to submit geographically constrained searches against a structured database of local business listings. A search that includes a location modifier, such as “Bellevue, WA” or “14th arrondissement”, is an explicit local search.
Why is local search important?
Delivers More Qualified Search Traffic Local search can help weed out searchers who aren’t likely to contact your business. This isn’t because search engines are making a concerted effort to shield businesses from customers, but because they want to provide relevant local results based on proximity and intent.
What kind of businesses need local SEO?
6 business types that reap the most reward from local SEO
- Medical services. Businesses that provide medical services, such as doctor’s offices, dental practices and urgent care clinics, are perfect for local SEO.
- Law offices.
- Bars and restaurants.
- Plumbers.
- Pet services.
- Real estate.
What are GMB citations?
Citations are any mention of your business name across the web, even if those mentions are not linked directly to your website. Citations can include local listings, review sites, and your listing on Google.