How does Coca-Cola protect its trade secret?
As you may have heard, one of the country’s most closely guarded trade secrets has changed locations. Coca-Cola has created a high security vault in Atlanta to house its “secret formula” for the popular soft drink. Until this week, the only official written copy was allegedly kept under lock and key in a bank vault.
Where is Coke’s secret formula kept?
Atlanta
This is yet another way we are recognizing and thanking everyone around the world who has made the Coca-Cola brand what it is today.” The Company transferred the secret formula to the World of Coca-Cola from a vault at SunTrust Bank in downtown Atlanta where it had been housed since 1925.
Why did Coca-Cola not patent their recipe?
The reason why there’s no patent on it is to ensure the recipe remains undisclosed. A patent is only good for 20 years, which means that after that, the recipe becomes available to the public. The original formula was patented in 1893, but the recipe changed over the course of time and it was never patented again.
What is the Coca-Cola secret?
The rediscovered recipe includes extract of coca leaves, caffeine, plenty of sugar (it specifies 30 unidentified units thought to be pounds), lime juice, vanilla and caramel. Into that syrup, the all-important 7x flavourings are added: alcohol and six oils – orange, lemon, nutmeg, coriander, neroli and cinnamon.
Why is Coca-Cola a trade secret?
The recipe for Coca-Cola® is one of the most valuable trade secrets in the world. As a trade secret, it is not protected by patent, copyright, trademark or any other government-granted monopoly. The recipe is a trade secret only because The Coca-Cola Company keeps the information secret.
When was Coca Cola patented?
1893
In 1893 , Coca-Cola patented its original formula, but after the formula changed, it was not patented again.
What is Coca Cola’s history?
The drink Coca-Cola was originated in 1886 by an Atlanta pharmacist, John S. Pemberton (1831–88), at his Pemberton Chemical Company. His bookkeeper, Frank Robinson, chose the name for the drink and penned it in the flowing script that became the Coca-Cola trademark.
Is the Coca-Cola formula patented?
In 1893 , Coca-Cola patented its original formula, but after the formula changed, it was not patented again. In spite of Coca-cola’s nearly 125-year record of heavily guarding its formula, This American Life claims to have uncovered its secret recipe.
Is the Coke bottle patented?
It was exactly a century ago Monday that the U.S. Patent Office granted design patent No. 48,160 to the Root Glass Company of Terre Haute, Ind. The design patented Nov. 16, 1915 is still recognizable today: the Coca-Cola bottle, one of the first examples of a beverage company differentiating itself by its packaging.
Is the Coca Cola formula patented?
Why is Coca Cola a trade secret?
What is the Coca Cola secret?