What is total events in Google Analytics?
In the reports, Total Events are calculated as the total number of interactions with a targeted web-page object. For example, if one user clicks the same button on a video 5 times, the total number of events associated with the video is 5, and the number of unique events is 1.
How do I track events in Google Analytics?
Auto-event tracking options
- Log into Google Tag Manager.
- Select “Tags” from the left-hand side.
- Create a new tag and select Universal Analytics as the Tag Type.
- Set your Google Analytics Tracking ID.
- Choose “Event” for the track type.
- Set your Event Category, Action, Label and Values.
- Set your triggers as required.
How many custom events Google Analytics?
You can send up to 25 custom parameters with a single event. Assign the previously created Just Links trigger to this tag.
What are the four components of Google Analytics events?
Events in Google Analytics include four main components and are part of the event tracking code….Here’s what each component means for your events:
- Event category (required)
- Event action (required)
- Event label (optional)
- Event value (optional)
What is the difference between total and unique events?
Basically, Total Event( click/page view) = How many times were this event occurred . Unique Event ( click/page view) = How many people or sessions triggered this event.
What do you mean by dimension in Google Analytics?
A descriptive attribute or characteristic of data. Browser, Landing Page and Campaign are all examples of default dimensions in Analytics. A dimension is a descriptive attribute or characteristic of an object that can be given different values.
How do I create an event in Google Analytics?
Create an event
- In the left pane, click Configure, then Events.
- Click Create event.
- If your property has more than one data stream, you will be asked to select a data stream.
- Click Create.
- Under Custom event name, enter the name you want this new event to have.
What is a secondary dimension in Google Analytics?
A “secondary dimension” is an additional report dimension for more specific analysis in Google Analytics. It is a key-value that provides an additional level of sorting and/or aggregation in your report.
How does Google Analytics define an event?
How to Set Up Google Analytics Events in Google Tag Manager
- In the Tag Screen, Click New.
- Select a Google Analytics Tag and in the Track Type drop-down, select ‘Event’
- Choose your Category, Action, Label or Value.
- Choose whether the Non-Interaction is False or True.