What is local market research?

What is local market research?

Looking at a local market will give you information about the types of people who might buy your products or services, how far people will drive to get to your location, and what your competition is within that market.

How much does a market research report cost?

Cost: These reports are often 90-500 pages and are priced in the $1,500 to $6,000 range with a few of the larger reports stretching to 1,000 pages and $8,000 to $10,000 price range. Content: Full-market reports are the reports that contain a much higher level of detail about any given market or industry.

What are the best databases for market research?

Industry & Market Research Databases

  • eMarketer.
  • IBISWorld Industry Reports.
  • MarketResearch.com Academic.
  • Passport GMID.
  • Thomson ONE.
  • Vividata.
  • Statista.
  • Warc : World Advertising Research Center. Includes case studies, trends, company profiles, advertising spending statistics, economic data and consumer insight.

How do you do local market research?

How to Conduct Market Research

  1. Make a Plan. Start by making a plan and setting goals.
  2. Choose a Buyer or Audience Group. Next, identify your buyer personas and audience groups.
  3. Decide on Methodology.
  4. Prepare a List of Questions.
  5. Use Local Phone Numbers.
  6. Summarize Findings & Results.

Is market research expensive?

Here is a question we are always asked: “How much does market research cost? And our answer is always the same: “The cost of any market research is the same as the price of a car.

How much does it cost to hire a researcher?

When you are first starting out as a freelance researcher, you can expect to make between $15 and $25 per hour, depending on the work involved. Often, interviewing a primary source means a higher rate, closer to $25 or $30 per hour.

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