What happened to Helena Rubinstein cosmetics?

What happened to Helena Rubinstein cosmetics?

Determination. By the time she died in New York in 1965, the 93-year-old had built up a huge beauty empire. Although the Helena Rubinstein brand was sold to L’Oréal in 1988, it remains anchored in its founder’s values: science in the service of beauty, women’s liberation, and the audacity to rewrite the rules.

What is Valaze?

Valaze Pasteurised Facial Cream: ‘This is the cream of a thousand uses. It is unsurpassed as a cream with which to cleanse, massage and nourish the skin at one time.

When did Helena Rubinstein start her business?

1902
Helena Rubinstein was an entrepreneur and philanthropist. In 1902, she started her business career in Australia distributing a beauty cream that her mother had used.

Why did Helena Rubinstein move to the US?

In 1902, she started her business career in Australia distributing a beauty cream that her mother had used. She soon founded a beauty salon and manufactured cosmetics, working hard to expand her business at every turn. Rubinstein opened salons in London and Paris, and when World War I began she moved to America.

Where did Helena Rubinstein come from?

Kraków, Poland
Helena Rubinstein/Place of birth

When did Helena Rubinstein start her beauty business?

It had become very wealthy due to the Victorian gold rush of the 1850s and 1860s. Rubinstein’s career in the beauty business began in 1902 when she opened her first beauty salon in the O’Connor Building at 138 Elizabeth Street, Melbourne. The building, somewhat modified, still stands today.

How many ounces of Helena Rubinstein makeup remover?

Helena Rubinstein All Mascaras! Makeup Remover for Women, 4.2 Ounce . . Only 8 left in stock – order soon. . . Only 20 left in stock – order soon. . Only 3 left in stock – order soon.

What kind of skin cream does Helena Rubinstein use?

The signature line of Helena Rubinstein’s Melbourne salon was Valaze, a cream that Rubinstein said could ‘improve the worst skin in one month’. It remained in her inventory for decades under a range of names including Valaze Beautifying Skinfood, Skin Clearing Cream and Wake-up Cream.

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