What sneaker brand did Run DMC wear and write a song about?
“My Adidas” is the first single from Run–D.M.C.’s third album Raising Hell. It is about Adidas footwear. Released in 1986, the song was written by two of the members, Joseph “DJ Run” Simmons and Darryl “DMC” McDaniels and was produced by Rick Rubin and Russell Simmons.
Why did Run DMC write My Adidas?
In Rolling Stone, October 15, 2009, DMC explained that the song was inspired by a vision Russell Simmons had while smoking angel dust in Queens. Said DMC, “We went to see him, and he said, ‘You have to come up with a song that goes, ‘My Adidas, standing on 2-5th Street.
Did Run DMC have a deal with Adidas?
Run DMC signed a $1.6m (£1.05m) deal with the brand in the 1980s after endorsing it in numerous songs. It was the first time a rap group had signed with a major sportswear brand and marked the beginning of Adidas’ long-running affiliation with hip-hop.
Why did Run DMC not wear laces?
With the single “My Adidas”, Run-DMC formed an everlasting bond with the German brand. Run-DMC members Joseph Simmons, Darryl McDaniels, and Jason Mizell famously rocked their Adidas Superstars lace free – the way prisoners whose laces have been taken away to prevent suicide attempts wear them.
What sneaker brand did Run-DMC wear and write a song about make sure to spell your answer correctly?
These days, many are hoping for a freebie or loaner from the brands they sing about, but in 1986, when the group Run-DMC penned the song “My Adidas,” it was all about love — for the sneaker.
Is Roxanne hip hop?
Lolita Shanté Gooden (born March 8, 1970) better known by her stage name Roxanne Shante, is an American hip hop musician and rapper. The 2018 film, Roxanne Roxanne, is a dramatization of Shante’s life.
What decade was adidas popular?
The ’70s brought us iconic music, culture, and fashion, as well as prominent moments in sports history. From the Telstar, the World Cup’s first official soccer ball, to the first edition of the cult favorite adidas Superstar, the ’70s proved to be an influential period for today’s culture.
How did Run DMC convince Adidas?
Lyor Cohen, who was their road manager at the time, had invited Angelo Anastasio, an Adidas executive, to the show. When it came time for Run-D.M.C to perform “My Adidas,” Run asked the crowd to hold their sneakers in the air.
How do you dress like Run DMC?
Dress up like Run-D.M.C. by wearing the classic Adidas Track Top and Adidas Track Bottoms. Next, put on a Bucket Hat to get the classic street look. Put on a pair of Oversized Glasses for extra swag and add a little more bling by wearing this awesome Gold Chain.
What was Russell Simmons first hit as a producer )?
I Need a Beat
The pair had a hit with their first release — “I Need a Beat,” by the 16-year-old LL Cool J — enabling Simmons to secure a distribution deal with Columbia: the first deal of its kind for a hip-hop independent with a major label.
Who signed a Reebok Deal 2003?
James signed a seven-year, $90 million contract with Nike on May 22, 2003. The deal was actually worth less than the $115 million that Reebok had offered him.
How did Run DMC get the Adidas deal?
Before performing this song, DMC (Darryl McDaniels) asked the crowd to “show us your Adidas,” and about 3,000 urban influencers dutifully lifted their sneakers for display. Suitably impressed, the Adidas executives signed a $1.6 million deal with Run-D.M.C. and created their own line of laceless footwear.
When did the Adidas my Adidas song Come Out?
It’s been that way ever since the “My adidas” track dropped all the way back in 1986, and it’s why they easily topped our Best Partnerships Between Rappers and Sneaker Companies list. There was more to the song than just selling shoes, which is the way some current endorsements appear to work.
How did the run D M C record come about?
Run-D.M.C., we rapped about everything we would look, touch, eat or sleep or thought about. The whole adidas record actually came about – there was a doctor in our neighborhood named Dr. Deas, and he was like this community activist dude.
Is there a rap group called Run D M C?
He went there, “Listen, guys …”, and they’re German guys, “There’s a rap group called Run-D.M.C. and the reason why those charts are shooting up off the charts for Shell Toes is because they made record.” And they went, “Hold up, hold up Angelo, first of all, what the hell is rap music and what in the world is a Run-D.M.C.?”