What is the slogan of Singapore Tourism?
Passion Made Possible is the destination brand of Singapore, jointly launched on 24 August 2017 by Singapore Tourism Board (STB) and Economic Development Board (EDB). Passion Made Possible marks the rebranding of the Singaporean brand, replacing the previous YourSingapore campaign.
What’s the new tagline for Singapore Tourism Board?
At the press conference, the STB also announced the launch of the new tagline ‘Endless Fun, Beyond Words’ (说得完, 玩不完) and its upcoming tactical campaign ‘100 Summers Singapore’ (乐享狮城100夏) for the Greater China market.
What is the slogan of the Department of Tourism?
Department of Tourism, in partnership with BBDO Guerrero has come up with the new tourism slogan – It’s more fun in the Philippines. Tourism Secretary Ramon Jimenez Jr. said during the event that they “want the world not to watch but to participate” in the new campaign.
What is Singapore known for?
Singapore is a wealthy city state in south-east Asia. Once a British colonial trading post, today it is a thriving global financial hub and described as one of Asia’s economic “tigers”. It is also renowned for its conservatism and strict local laws and the country prides itself on its stability and security.
What is the international tourism slogan of Myanmar?
Myanmar: Be Enchanted
Myanmar has changed its tourism slogan to “Myanmar: Be Enchanted,” from the former, “Myanmar: Let the Journey Begin.”
What is Australia’s tourism slogan?
‘Go down south with your mouth’ unofficial South Australia tourism campaign captures attention.
What makes Singapore so special?
Singapore is a small but prosperous island nation that has a lot to offer when it comes to quality of life and individual growth. Safe and secure environment – One of the things that is rare to any other country in Asia is the safe and secure environment that the Singapore offers.
How is Singapore Tourism Board doing in marketing?
According to the statement, the marketing campaign launched by Singapore Tourism Board has taken a “holistic digital approach” and consists of a new website, significant investment into search marketing, blogger engagement, mobile, social media and travel e-commerce.
Why are there so many tourism slogans in Singapore?
Over the last 50 years, Singapore has changed and so have people’s travel preferences and expectations. Tourism slogans are reflective of the current mood locally, as well as a reaction to the world’s expectations of what Singapore was, is and should be.
Why do people want to go to Singapore?
However, the most basic would be for tourists to know Singapore exists and to get some background information about Singapore through the slogan, leading them to feel a sense of belonging as their head knowledge turns to reality when they visit Singapore.
How much money does tourism make in Singapore?
Tourism is a major industry in Singapore’s economy and the government is always trying to attract tourists to spend their moneyholidays on our island. Tourism receipts in 2016 was S$24.6 billion.