Is Lexus a subsidiary of Toyota?

Is Lexus a subsidiary of Toyota?

Lexus is a division of Toyota Motor Sales, U.S.A., Inc., a wholly owned subsidiary of Toyota Motor Corporation.

What came first Lexus or Toyota?

Lexus was first created in 1983, but it was not launched until about 1989. While the Lexus brand was made by Toyota, it operates independently. However, the profits are considered as the total performance of Toyota.

Is Lexus as good as Toyota?

Lexus also surpasses Toyota when it comes to interior design. While both brands provide generally attractive cabins, Lexus vehicles consistently feature high-end materials, comfortable seating, and a more luxurious feel. Overall, the Lexus brand favors comfort, upscale interiors, and overall performance.

Is the Lexus brand the same as Toyota?

Not everyone knows that the Lexus brand is actually owned by Toyota. Toyota started the Lexus brand in 1986 to produce its luxury vehicles while the Toyota name is applied to a standard line of vehicles. Because of that, under the hood there’s a lot of similarities between Lexus and Toyota.

Who is the parent company of the Lexus brand?

While Toyota is the parent company of Lexus, the luxury brand has separate headquarters in Nagoya, Japan, and starting in the early 2000s it began operating its own centers for design, engineering, and manufacturing. What are the origins of the Lexus brand?

How many countries are Lexus cars sold in?

The Lexus brand is marketed in more than 70 countries and territories worldwide and is Japan’s largest-selling make of premium cars. It has ranked among the 10 largest Japanese global brands in market value.

When did the first Lexus car come out?

When the Lexus brand was launched in 1989, it was conceived by parent company Toyota in part as an aspirational brand, giving loyal Toyota buyers somewhere to go when they were ready to step up to a luxury car while still keeping them in the fold. Thirty years on, it is obvious the experiment was a success.